Drunk shopping is an estimated $48 billion industry
85 percent of drunk shoppers visit and make ill-advised purchases on Amazon
Tech and business newsletter The Hustle surveyed more than 2,000 alcohol-drinking adults about their online shopping behaviour after imbibing and found that on average, shoppers spent more than $400 per year on items bought while intoxicated.
If you apply that number beyond the respondents to include America’s legal alcohol-drinkers, you get roughly $48 billion on drunken purchases every year, writes Mashable.com.
Most of that money is going to Amazon. Based on the survey, 85 percent of drunk shoppers visit and make ill-advised purchases on Amazon, followed by Ebay at 21 percent, and then Etsy at 12 percent. After drinking either beer, wine, or liquor, clothing is the most alluring (and popular) purchase.
According to The Economic Times, Clothing and shoes are the most common purchases while some also end up purchasing the software. However, the weirdest stuff people end up drunk purchasing include a full-size inflatable bouncy castle for a living room, a breast pump for a guy, tons of international flights, 200 pounds of fresh, 10-foot tall bamboo, and the list is endless.
More Amazon news
Unsafe products on Amazon mostly come from Chinese sellers
Amazon recruits more Chinese sellers and puts consumers at risk The Wall Street Journal takes a look at the rising number of Chinese sellers on Amazon and the problems they make The percentage of China-based sellers directly supplying products on Amazon...
Amazon launches free shipping to Israel
Amazon offers free delivery service in Israel Amazon launched free international shipping to Israel on Monday, and also unveiled a comprehensive Hebrew-language version of its website. According to Amazon, international orders “with at least $49 of...
How Amazon Rigs its “Buy Box” Algorithm
Amazon uses “Buy Box” algorithm to its own advantageFor Amazon sellers winning the “Buy Box” is everything. While Amazon says it’s a neutral arbiter, there is ample evidence that the company uses its algorithm to deliver outcomes that further its own...
