Amazon quietly ends controversial pricing agreements with sellers
Amazon will no longer require its third-party sellers to price their products lower than on other competing websites
It quietly eliminated a clause in its contracts that critics have called anti-competitive.
Price parity agreements, or most-favored nations clauses (MFNs), were formerly used by Amazon in contracts with third-party sellers to ensure that people selling products on the platform did not sell the same products for cheaper on any other platform like eBay or Alibaba, reports The Verge.
Amazon declined to comment.
A few years ago, regulators in Germany and Great Britain investigated this practice and it was dropped in Europe. The threat of regulation or impending investigations might be at fault for causing Amazon to drop MFNs in the United States as well. Last December, Sen. Richard Blumenthal (D-CT) penned letters to the Justice Department and the Federal Trade Commission demanding an investigation into these anti-competitive provisions in Amazon’s contracts.
“Amazon’s wise and welcome decision comes only after aggressive advocacy and attention that compelled Amazon to abandon its abusive contract clause,” Blumenthal said Monday. “I remain deeply troubled that federal regulators responsible for cracking down on anti-competitive practices seem asleep at the wheel, at great cost to American innovation and consumers.”
Last week, presidential candidate Senator Elizabeth Warren (D-MA) rolled out a sweeping proposal to break up big tech companies like Apple, Amazon and Google, and announced that it would be one of her top priorities as president, reports TechSpot.
More Amazon news
Alibaba is expanding its operations in Europe
Alibaba plans to compete with Amazon in Europe Alibaba is investing further in Europe to compete with Amazon for the European Union’s exploding e-commerce market. Alibaba remained among the top three online sellers of consumer goods in eastern Europe last year,...
Amazon responds to criticism and launches new tools for sellers
New Amazon tools for sellers After facing criticism for allegedly copying popular products and manipulating search results, Amazon has announced new tools to help sellers identify promising product areas and understand search results. Product Opportunity Explorer...
New antitrust bill to stop Amazon from harming third-party sellers
US senators against Amazon A bipartisan group of senators in the US has announced plans to introduce a new antitrust bill that could reshape Amazon and other online marketplaces. The proposed bill would prohibit platforms from requiring companies operating on their...