Ecommerce services by Instagram, Google and Facebook
Here are some of the newly launched services for Ecommerce entrepreneurs by Instagram, Google and Facebook.
Instagram launches section for product drops
Instagram is adding a new feature to help connect limited-quantity product drops with online shoppers. Drops help sellers create buzz for forthcoming products in the days and weeks leading up to their availability. On Instagram, drops will now have their own destination inside the app at the top of the Shop tab, where consumers can discover, browse, and buy all the latest and upcoming product launches. Shoppers can also sign up to receive reminders about products they’re interested in and look through products and collections from other recent drops.
Google announces integrations with Shopify, WooCommerce, GoDaddy, Square
At its recent I/O event, Google announced new Merchant Center integrations with Shopify, WooCommerce, GoDaddy, and Square, making it easier for businesses to reach new customers through direct product listings on Google. The integration with Google Merchant Center allows sellers to quickly and easily add their item catalog to Google’s surfaces, including Search, Shopping, Images, Maps, and YouTube. Buyers can then click on the listings and buy items directly from sellers’ online stores. The integration provides a simple way for sellers to reach new customers at no additional cost. Soon, merchants will have the ability to curate how their brands appear on Google through videos, rich lifestyle imagery, and interactive story formats — all for free.
Facebook launches Live Shopping Fridays
Facebook is bringing brands together to showcase products, tips, demos, and more through Live Shopping Fridays. Shoppers can discover the latest products and ask questions about size, fit, and tips in real-time. For brands, Live Shopping offers a chance to build relationships with consumers, provide content, answer questions, and streamline the purchase process through the checkout with Facebook Shops.
More Amazon news
Amazon got caught copying products and manipulating search results
Amazon got caught cheating? Amazon has been repeatedly accused of copying third-party sellers’ products and then manipulating the search results to favor Amazon’s own brands. The company has denied the accusations. Reuters got access to internal Amazon documents...
China energy crisis wreaks havoc in the manufacturing sector
China in the dark Factories in China's busiest manufacturing provinces have been ordered to suspend production for up to a week or even longer, prompting concern global supplies of goods might be disrupted. China is in the midst of an energy crisis that has turned...
China stands up to protect intellectual property
E-commerce sites must guard intellectual property or be shut in China China plans to tighten oversight of e-commerce platforms like Alibaba Group over the infringement of intellectual property rights. Companies would lose their trading...
