Amazon’s “Summer Sale” event aims to boost retailers impacted by COVID-19
Amazon has announced “Summer Sale” event that’s designed to provide a boost for sellers feeling the impacts of the coronavirus pandemic and the delay of the company’s annual Prime Day event.
The event will begin on June 22, and is expected to run anywhere from 7 to 10 days long, reports CNBC.
Amazon is still finalizing details around the event, which isn’t named, but has been given a working title of the “Biggest Sale in the Sky.” The company is in the process of finalizing the landing pages for the event and asked sellers to submit deals for items with a discount of at least 30%.
It’s unclear what items will be discounted as part of the sale or whether it will be restricted to Prime subscribers.
The summer sale will likely help some retailers sell the extra inventory that’s accumulated in their warehouses over the past months.
More Amazon news
Amazon launches free shipping to Israel
Amazon offers free delivery service in Israel Amazon launched free international shipping to Israel on Monday, and also unveiled a comprehensive Hebrew-language version of its website. According to Amazon, international orders “with at least $49 of...
How Amazon Rigs its “Buy Box” Algorithm
Amazon uses “Buy Box” algorithm to its own advantageFor Amazon sellers winning the “Buy Box” is everything. While Amazon says it’s a neutral arbiter, there is ample evidence that the company uses its algorithm to deliver outcomes that further its own...
Walmart gaining ground against Amazon
Walmart appears to be winning more customers Less shopping is happening on Amazon, and consumers are favoring Walmart, according to a new survey. The frequency of people buying items on Amazon six times or more per month has dropped to 40% this year from...