Ecommerce services by Instagram, Google and Facebook
Here are some of the newly launched services for Ecommerce entrepreneurs by Instagram, Google and Facebook.
Instagram launches section for product drops
Instagram is adding a new feature to help connect limited-quantity product drops with online shoppers. Drops help sellers create buzz for forthcoming products in the days and weeks leading up to their availability. On Instagram, drops will now have their own destination inside the app at the top of the Shop tab, where consumers can discover, browse, and buy all the latest and upcoming product launches. Shoppers can also sign up to receive reminders about products they’re interested in and look through products and collections from other recent drops.
Google announces integrations with Shopify, WooCommerce, GoDaddy, Square
At its recent I/O event, Google announced new Merchant Center integrations with Shopify, WooCommerce, GoDaddy, and Square, making it easier for businesses to reach new customers through direct product listings on Google. The integration with Google Merchant Center allows sellers to quickly and easily add their item catalog to Google’s surfaces, including Search, Shopping, Images, Maps, and YouTube. Buyers can then click on the listings and buy items directly from sellers’ online stores. The integration provides a simple way for sellers to reach new customers at no additional cost. Soon, merchants will have the ability to curate how their brands appear on Google through videos, rich lifestyle imagery, and interactive story formats — all for free.
Facebook launches Live Shopping Fridays
Facebook is bringing brands together to showcase products, tips, demos, and more through Live Shopping Fridays. Shoppers can discover the latest products and ask questions about size, fit, and tips in real-time. For brands, Live Shopping offers a chance to build relationships with consumers, provide content, answer questions, and streamline the purchase process through the checkout with Facebook Shops.
More Amazon news
Amazon bans Chinese sellers with $1 billion revenue
Several top Chinese sellers have disappeared from Amazon Amazon has blocked over a dozen Chinese sellers for alleged “suspicious behaviour”, including two of the biggest electronics Amazon-native brands out of China. The total sales by the suspended sellers exceeds...
Amazon will let sellers contact customers directly
Amazon is loosening its grip on customers Amazon is testing a new feature for sellers that will let them contact customers directly by email to notify them of things like new product announcements or sales. It’s a major change from Amazon’s current policy, which is to...
What is Amazon FBA New Selection program?
A no-risk program for new sellers on Amazon Amazon is now offering free storage, free removals, and free return processing for a limited time for new-to-FBA ASINs. On top of that, if you’ve never sold a product using Amazon’s fulfillment services, you can qualify for...
